FOR IMMEDIATE RELEASE
More than 22,000 people registered or checked their registration as a part of When We All Vote’s National Voter Registration Week of Action with Michelle Obama, Stephen Curry, Jennifer Lopez and more
(Washington, DC): Last week, with the help of volunteers who led more than 150 voter registration events across 30 states, When We All Vote led a National Voter Registration Week of Action that engaged thousands of potential voters across the country to get registered and ready to vote. After the Week of Action and National Black Voter Day, more than 22,000 people registered or checked their registration status with When We All Vote. When We All Vote reached more than 600,000 people on social media, launched partnerships to connect with new voters and engaged talent to merge voting with popular culture.
“To celebrate our Week of Action ahead of this year’s midterm elections, When We All Vote focused on empowering voters and reaching our communities in creative and engaging ways,” said Stephanie L. Young, Executive Director of When We All Vote. “Every voice and every vote matters. And when we organize, mobilize, show up and vote, we can make real change in our country and demand a better future for all of us.”
When We All Vote launched the Week of Action announcing a partnership with BET celebrating National Black Voter Day featuring a video message for Black voters from Michelle Obama and Chris Paul. Throughout the week, key partnerships and moments included:
- A virtual kickoff rally featuring Michelle Obama, Sheryl Lee Ralph, Rita Wilson and more.
- A new song released by cast members from the current Broadway company of Hamilton promoting the importance of voting in partnership with When We All Vote.
- A video message featuring Michelle Obama, Liza Koshy, Bretman Rock, Chris Paul and Jeannie Mai.
- A pop-up store in New York City to launch the Voting Suits You campaign with Supermajority and Argent featuring the return of the iconic bright pink suit that sold out within 24 hours in 2020 and posts from celebrities, influencers and leaders in social justice.
- Nonpartisan voter registration activations at the Brandi Carlile and Alicia Keys concerts in Atlanta as a part of the Beautiful Noise Live When All Women Vote Week of Action with Live Nation Women and The United State of Women.
- Voter registration activations with The Shade Room, Change.org, Tumblr, Yelp, Glossier, Watch The Yard and over 70 additional partners.
- Virtual conversations on environmental justice and gerrymandering featuring Stephanie L. Young, Marc Elias, Maya Wiley, Kelly Burton, Dr. Mustafa Santiago Ali, Dr. Frances Colón, Nathaniel Smith and Nikhil Swaminathan.
- Social media moments with When We All Vote Co-Chairs and Ambassadors emphasizing the importance of voter registration with Michelle Obama, Stephen Curry, Chris Paul, Jennifer Lopez, Kerry Washington, Megan Rapinoe, Janelle Monáe, Shonda Rhimes, Liza Koshy, Bretman Rock, Lupita Nyong’o, Martin Lawrence, Regina Hall, Jeannie Mai Jenkins, Yvette Nicole Brown, Alyssa Milano and many more.
When We All Vote volunteers led more than 150 voter registration events across the country, including more than 50 events led by My School Votes clubs in high schools. Examples include:
- A voter registration drive for returning citizens and college students at Edward Waters University, an HBCU in Jacksonville, FL
- Lunchtime voter registration at Compton High School in Compton, CA
- Government and econ class voter registration in Sahuarita, AZ
- Voter registration at the annual Latino Festival led by students at Frederick Community College in Frederick, MD
Next week, When We All Vote will join other organizations in providing voters with the information and resources they need to make their voices heard as a part of National Voter Education Week. Voters can check their voter registration status, register to vote, find their polling place and more through When We All Vote’s Voter Resources Hub.
ABOUT When We All Vote:
When We All Vote, an initiative of Civic Nation, is a leading national, nonpartisan initiative on a mission to change the culture around voting and to increase participation in each and every election by helping to close the race and age gap. Created by Michelle Obama, When We All Vote brings together individuals, institutions, brands, and organizations to register new voters across the country and advance civic education for the entire family and voters of every age to build an informed and engaged electorate for today and generations to come. We empower our supporters and volunteers to take action through voting, advocating for their rights, and holding their elected officials accountable.
In 2020, When We All Vote ran a robust, multifaceted campaign and reached more than 100 million people to educate them about the voting process and get them registered and ready to vote. The initiative also led in voter education, registration, and volunteer engagement and as a result, 512,000 people started or completed the voter registration process, and nearly 500 media, corporate, and nonprofit partners joined its efforts.
Michelle Obama launched When We All Vote in 2018 and is joined by fellow Co-Chairs Stephen Curry, Becky G, Selena Gomez, Tom Hanks, H.E.R., Liza Koshy, Jennifer Lopez, Lin-Manuel Miranda, Janelle Monae, Chris Paul, Megan Rapinoe, Shonda Rhimes, Bretman Rock, Kerry Washington and Rita Wilson.
When We All Vote is a key initiative within Civic Nation, a 501(c)(3) organization, and works with Civic Nation Action, a 501(c)(4). These organizations are homes for changemakers who inspire, educate, and activate people around the issues that will define this generation.
ABOUT Civic Nation:
Civic Nation is a nonpartisan nonprofit ecosystem for high-impact organizing and education initiatives working to build a more inclusive and equitable America. Civic Nation shifts culture, systems and policy by bringing together individuals, grassroots organizers, industry leaders and influencers to tackle some of our nation’s most pressing social challenges. Civic Nation initiatives take on the biggest issues of our time — strengthening democracy, fostering civic engagement and voter participation, fighting for gender equity, and more. Six national initatives are part of Civic Nation – ALL IN Campus Democracy Challenge, End Rape on Campus, It’s On Us, United State of Women, We The Action and When We All Vote. Learn more here.